Netflix: ‘Please do not hurt yourselves with the Bird Box Challenge’

Move over, Tide Pods. People are taking risks for a new video challenge.

In 2018, the Tide Pod challenge prompted a major company to issue a warning about its products after hundreds of people, mostly teenagers, dared each other to eat the laundry detergent pods on video.

In 2019, a new film-inspired challenge is already making waves – and prompting warnings.

It’s called the Bird Box Challenge, based off the Netflix movie starring Sandra Bullock.

The movie tells the story of a mysterious force that decimates a city, and a mother and her two children’s journey to get to safety.

The twist: The family must wear blindfolds while trying to survive in the wilderness, because if they see the evil force, they will die.

The film has been viewed by 45 million people in the U.S. since its Dec. 13 release, prompting several internet memes and now a viral video challenge.

READ MORE: B.C. expert weighs in on why kids are eating Tide pods for fun

READ MORE: Police forces warn of risks around online ‘Momo Challenge’

According to social media posts, the person doing the challenge blindfolds themselves and tries to do everyday activities, such as cleaning the kitchen or walking down the street. The results aren’t hard to imagine.

People of all ages are testing their limits, and some parents are involving their children.

There have yet to be reports of any serious injuries, but Netflix issued a safety warning across its social media platforms on Wednesday.

The message had been retweeted 40,000 times by 3 p.m. that afternoon.


@ashwadhwani
ashley.wadhwani@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Just Posted

Governing bodies accused of ‘destroying’ girls’ hockey by Island’s top team

When asked for advice hockey dad says ‘put your girls in soccer’

Guns could use smartphone-style fingerprint locks in near future

Startups looking to outflank traditional gun manufacturers using tech knowhow

Syrian violinist plays with new Canadian band at upcoming fundraiser

Sari Alesh played with the Symphony Orchestra in Syria for six years

Esquimalt to finalize township’s four-year plan

Council will soon make final decisions on its draft strategic goals and priorities

Sarah Beckett Cruise back for its fourth year this Sunday

Money this year is going into buying playground equipment for the playground in honour of the fallen constable

WATCH: Movie star and PACE alum Calum Worthy talks musical theatre and his career

“American Vandal” and “Austin and Ally” actor has been returning to the program for over 20 years

POLL: How often does your family use BC Ferries?

Navigating the lineups for BC Ferries is a way of life for… Continue reading

Crime Stoppers most wanted for Greater Victoria for the week of April 16

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

Flooding, climate change force Quebecers to rethink relationship with water

Compensation for victims of recurring floods limit to 50% of a home’s value, or a maximum of $100,000

Storms blast South, where tornadoes threaten several states

9.7 million people in the Carolinas and Virginia at a moderate risk of severe weather

Private cargo ship brings Easter feast to the space station

There are three Americans two Russians and one Canadian living on the space station

Notre Dame rector: “Computer glitch” possible fire culprit

The fire burned through the lattice of oak beams supporting the monument’s vaulted stone ceiling

B.C. senior sentenced for sexually abusing special-needs granddaughter

73-year-old Cortes Island man will go to jail for three years

Howe Sound Queen sailing toward retirement

Vessel now up for auction ends regular runs between Crofton and Vesuvius at the beginning of June

Most Read