Auction to benefit Greater Victoria destination marketing efforts

Trips, tourism consultant labour up for bids in Spring Travel Auction

In an effort to support the local tourism industry, Tourism Victoria is putting its own staff services up for auction block during the Spring Travel Auction.

The auction, in its 20th year, includes travel packages, such as a seven-night Rocky Mountaineer Canadian Rockies experience, a three-night pamper package at the Fairmont San Francisco and a VIP day at the Butchart Gardens, among other things.

This year, Tourism Victoria has also added human capital to the auction, including two hours of a content marketing specialist’s time to consult on improving social media strategies, two hours of a visitor councillors’s time to consult with guests of a hotel or B&B helping them make the most out of their stay and two hours of a chief marketing officer’s time to brainstorm with a business.

“The tourism industry in Greater Victoria and beyond has been very generous with offers of great tourism products to support Tourism Victoria’s spring online travel auctions,” said Paul Nursey, CEO of Tourism Victoria.

“All funds raised go right back into marketing Greater Victoria to potential visitors. There are some amazing deals to be had on the travel auction; start your bidding today and have fun!”

Lacey Sheardown with UsedVictoria.com, an auction sponsor, said the fundraiser is a great way to support the local tourism industry.

“UsedVictoria.com is an active community partner and we see the value in supporting Tourism Victoria’s semi-annual travel auction, as Tourism Victoria is one of the biggest contributors to the local economy,” she said.

The auction runs now until May 31. To place a bid, visit gobid.ca.

editor@goldstreamgazette.com

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