EDITORIAL: February the time to see red

Breast cancer campaigners keep up awareness, but other campaigns need help too

Hot on the heels of Pink in the Rink, a fundraiser held by the Victoria Royals hockey team supporting the B.C. Cancer Foundation, the UVic Vikes men’s and women’s basketball team is hosting its sixth annual Shoot for the Cure – another pink-themed cancer fundraiser, this one to benefit the Canadian Breast Cancer Foundation.

We see them everywhere, small pink ribbons on a lapel here, larger ones stuck to the back of a car there: pink pens, pink water bottles, pink gloves, pink T-shirts, pink bracelets, pink socks, hats and even golf bags. We see them all every day and know the money spent to purchase them – at least some of it – went to support breast cancer research.

It’s a campaign that works.

Breast cancer deaths have decreased by almost 40 per cent since the peak in 1986, mainly due to earlier detection through regular mammography screening, advances in screening technology, and improved treatments – all a result of better funding and increased awareness, no doubt.

Cancer is a truly horrible disease. Every hour of every day, an average of 21 Canadians will be diagnosed with some type of cancer, and nine people will die from cancer, according to the Canadian Cancer Society.

However, heart disease and stroke kill seven times as many women as breast cancer.

While pink is trendy and a great way to show you support a cause, this month is Heart Month, time dedicated to fundraising and awareness for the Heart and Stroke Foundation.

Heart disease and stroke take one life every seven minutes and 90 per cent of Canadians have at least one risk factor, according to the Heart and Stroke Foundation.

So while pink gets all the attention, now is the time to see red and remind ourselves that, unlike most cancers, heart disease is something we can prevent.

Just Posted

Cyclist defecates, throws own poop at car in Victoria

Prior to fecal incident, witnesses said cyclist was verbally abusive to driver

Reducing harm with ‘I carry naloxone’ buttons

Victoria-based designer makes buttons with social justice messages

It took 10 Victoria households’ worth of property tax to remove the John A. Macdonald statue, watchdog says

The Grumpy Taxpayer$ group says the $30,000 could have been reduced with better planning

Coin-opperated pinball arcade opens in downtown Victoria

Quazar’s Arcade offers new and retro games, with approval from Jeff Goldblum

Unique technology gives children with special needs more independent play

UVic’s CanAssist refined seven prototypes aided by $1.5M government contribution

Laine scores 3 as Jets double Canucks 6-3

Injury-riddled Vancouver side drops sixth in a row

Deportation averted for Putin critic who feared return to Russia

Elena Musikhina, a vocal critic of the Kremlin, has been granted a two-year visitor’s permit in Canada

Outreach group ordered to stop feeding homeless on City of Parksville property

City issued Manna Homeless Society cease and desist order after complaints from public

Victim’s girlfriend testifies on first day of 2016 Chemainus murder trial

“I was soaked in blood from the neck down”: witness

B.C. to allow Uber-style ride hailing services to operate in late 2019

Fee will be applied to fund options for disabled people

Auditor general takes aim at Liberals’ fighter-jet plan

Suditor general Michael Ferguson is about to release a new report on Canada’s attempts to buy new fighter jets

B.C. couple converts ambulance into a traveling home

The Revelstoke couple plan on touring B.C. ski hills then driving to Mexico

Jamie Koe, other curlers kicked out of bonspiel for being too drunk

‘You don’t kick around other players’ bags, it’s disrespectful and we expect better of our players’

Most Read