Donors emerging for Victoria-area social service campaigns

Salvation Army, United Way await final push for 2012

Donations to help locals in need have rolled in, despite a slow start to the season of giving.

A late push saw the Salvation Army’s annual Kettle Campaign hit the $170,000 mark by Friday.

“This brings us pretty close to last year’s numbers, which is really good news, as (for) most of the campaign we were faced with a decrease in donations,” said Salvation Army spokesperson Kyla Ferns.

The amount excluded money collected on Dec. 24, the final day of the campaign. Also to be added in are funds from the Salvation Army’s national online fundraiser, donations sent via text message, those made through a partnership with London Drugs and money from Black Press’ Pennies for Presents campaign.

Those amounts are expected to bring the campaign closer to last year’s total of $220,000.

The final count will be tallied by mid-January.

Funds raised from the Kettle Campaign support year-round programming for local adults and youth in need.

Meanwhile, the United Way of Greater Victoria has also seen steady donations throughout its year-long fundraising campaign. As of Dec. 28, they were $500,000 short of their $6-million objective.

With the same goal last year the United Way raised $5.8 million.

This year, there is hope the goal will be met.

“It’s been very steady and we’re hopeful that we’re going to make our goal,” said Janet Tudor, director of operations. “We’ve been working really hard and trying to get everything wrapped up, but we’re quite optimistic.”

The final total for the campaign, which ended Dec. 31, are expected in mid-January.

Donations to the local United Way help fund nearly 70 social service agencies in the Capital Region, including AIDS Vancouver Island, Big Brothers Big Sisters of Greater Victoria, Our Place Society and the Victoria READ Society, among others.

To learn more about the Salvation Army or to donate, visit For more information about the United Way, see

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