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Broken back leads to possible $50,000 idea

Langford-raised woman in the running for Lay’s chips online flavour contest.
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Langford raised Jill Munro is on the running for $50

Laying in bed recovering from a broken back, Jill Munro came up with the idea for Creamy Garlic Caesar potato chips.

She injured herself snowboarding in February 2012 and spent that year off work and on bed rest. Through the boredom she decided to try her odds entering the  Lays Do Us A Flavour contest. The salad-inspired flavour was one of about 15 Munro entered.

“My roommate and I used to go and buy bulk bottles of caesar dressing, five heads of lettuce, a huge bag of croutons and just live off it for the week,” Munro said.

She needed to enter the three main ingredients in the flavour and a short write-up on her inspiration.

Munro lived on the West Shore as a child and liked to go to Goldstream Park, the Esquimalt Lagoon and wander the forests of Royal Roads University. When her family went out to dinner it was often at the former John’s Other Place restaurant on Old Island Highway and she would alway upgrade her meal to include a caesar salad.

The former Willway elementary student – kindergarten through Grade 4 – has fond childhood memories of eating both potato chips and caesar salad.

“These chips are really delicious. (Lays) did a really great job on them,” said the 32 year old of her creation.

Munro, now living in Vancouver, is busy promoting her chips and crossing her fingers to win the grand prize of $50,000 and one per cent of sales if the chips are sold and manufactured after the contest.

If she wins Munro plans to pay off her student loan from her schooling at Camosun College and donate funds to spinal cord research.

To vote for Munro’s chips go to lays.ca/flavour or text VOTE to 101010.  Voting ends on Oct. 16.